Alison Garwood Jones

Let Google Do the Googling for You

Originally published in May 2024 in Blog

It was a big week in internet history. Google announced last Monday that AI search results are coming to the masses, meaning that the human-powered web (i.e. websites and keyword search) will recede dramatically. The very meaning of the verbs, “Google that” and “to surf” the web, will become a thing of the past as […]

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Learner Profile: Megan Fleming

Originally published in January 2024 in Blog

A look at how continuing education and a plan helped one learner find her dream job.

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The Evolution of Digital Strategy

Originally published in January 2024 in Blog

Digital Strategy has evolved since 2014, calling for marketers to write a new playbook.

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What Employers Are Looking For

Originally published in November 2023 in Blog, Job Search, Jobs for new graduates

This morning, a smart student reached out and asked if she could join me for Office Hours later this week. She wants to know, “What are employers looking for right now?” People who sign up for my digital strategy and writing courses quickly learn that I believe in the Church of Creativity and Eternal Learning, […]

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The Future of Blogging

Originally published in May 2023 in Blog

What is the future of blogging in the Age of AI? Here is my dot connecting so far.

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Summer School

Originally published in May 2023 in Blog

As a freelance writer and illustrator, it’s my job to stay on top of the latest tools to create, market and distribute my writing, illustrations, videos and audio content. If this is relevant to your job too, join me in class this summer for Digital Communications Strategy & Social Media (also available in Micro courses) […]

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Back to School

Originally published in August 2022 in Blog, Continuing Education

You asked, and we responded. Starting this fall, I’ll be teaching the NEW Micro Course versions of the University of Toronto SCS’s popular 12-week course Foundations of Digital Communications Strategy and Social Media. • 2875A – Digital Communications Strategy: Defining Your Business Objective – this 5-week course starts Wednesday, September 7th at 6 pm ET. • […]

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Fall Courses

Originally published in August 2022 in Blog

BACK TO SCHOOL: I’ve expanded my teaching lineup this fall to include a 5-week Micro Course designed for students looking to develop specific skills much faster through compact learning opportunities. Head over to learn.utoronto.ca and type in these course numbers to learn more, or click the links below: 2875 – Foundations of Digital Communications Strategy and Social Media (12 weeks) […]

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Student Success Stories

Originally published in January 2022 in Blog, Continuing Education, Social Media Instructor, University of Toronto School of Continuing Studies

Just a few of the students who came to class with very sharp pencils. If you are on this page because you’re thinking of enrolling in my University of Toronto Digital Strategy course, I can see you! But seriously, Hi, I’m glad you stopped by. Whenever I take a course — I took Creating Comics […]

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Goodbye, Instagram. Hello again, WordPress

Originally published in July 2021 in Blog

What? You didn’t hear the news? Instagram’s 3-column scrolling gallery loved by illustrators, photographers and influencers alike is going away.  The very thing that makes Instagram unique — its square photo sharing feature (and filters) — is about to be wiped out and replaced by all video all the time. But why? you ask.   […]

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